Hi! I’m Michelle.

I’m an Austin-based digital copywriter, content strategist, and editor with 10+ years of experience.

I help brands tell their stories across the entire customer experience with fresh, people-focused copy.

UX Writers Collective

Certified UX writer, July 2020

What I do

Microcopy • Content strategy • Digital campaigns • Web copy • Style guide creation • Creative concepting • Brand messaging • Landing pages • Email • DM • Social

Experience

Vrbo Lead Copywriter (B2C/B2B) April 2017-present

HomeAway Senior Copywriter (B2B) November 2016-April 2017

Dell ESG Senior Copywriter (B2B) March 2015-October 2016

Dell Blue Copywriter (B2C) September 2012-March 2015

Offers.com Lead Web Editor April 2011-September 2012

Say hey

michelle.friedrichs@gmail.com